event design and overlay

when an existing stadium is used for a unique specialty event, the needs of that venue change according to the new program demanded by the league or occupant. architects and event designers are brought in to lead the design of how this event will function. this is event design and overlay. my role in event design and overlay is to provide a comprehensive temporary signage and wayfinding master plan to assist staff, athletes and spectators to navigate the venue for the specific event, both front of house and back of house. i’ve worked directly with leaders in league creative departments, operations and facilities management, event directors and team representatives across all major sports. 

*on-site role


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national football league

super bowl liii, atlanta, ga*

super bowl lii, minneapolis, mn*

super bowl li, houston, tx*

super bowl 50, santa clara, ca*

super bowl xlix, glendale, az*

 

2018 nfl draft, dallas, tx*

2017 nfl draft, philadelphia, pa*

 

2017 nfl international series, mexico city, mx*

2016 nfl international series, mexico city, mx

 

2017 nfl international series, twickenham, london, uk

2016 nfl international series, twickenham, london, uk

 

2015 nfl pro bowl, glendale, az*

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national hockey league

2018 nhl winter classic, new york, ny*

2017 nhl winter classic, st. louis, mo 

2016 nhl winter classic, boston, ma*

 

2018 nhl stadium series, annapolis, md

2017 nhl stadium series, pittsburgh, pa

2016 nhl stadium series, denver, co*

2016 nhl stadium series, minneapolis, mn*

2015 nhl stadium series, santa clara, ca

 

2017 nhl centennial classic, toronto, ca*

 

2018 nhl all-star game, tampa, fl

2017 nhl all-star game, los angeles, ca

2016 nhl all-star game, nashville, tn


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major league baseball

2018 mlb all star game, washington dc*

2017 mlb all star game, miami, fl*

 

2016 mlb fort bragg game, fort bragg, nc*

 

kentucky derby

144th running of the kentucky derby,  louisville, kentucky

143rd running of the kentucky derby,  louisville, kentucky

142nd running of the kentucky derby,  louisville, kentucky*